POOL LAUNCHES TILE BY TILE ON KICKSTARTER
New York, June 12, 2013 – Since designers Dong-Ping Wong, Archie Lee Coates IV and Jeff Franklin launched their first Kickstarter campaign for + POOL in 2011, the project has become a new model for funding large-scale civic projects. Now with Tile By Tile, the supporters, backers and collaborators that are making + POOL possible have the opportunity to claim a piece of the pool for themselves. The + POOL team has broken down the massive capital project into a bite-sized component: the tile. The deck, walls and floor of + POOL, which is slated for a 2016 opening, will be made of 70,000 pool tiles. If every one of these tiles is claimed, it will fund the entire $15 million construction budget of + POOL from front to back, making it the largest kickstarted civic project to date. The typical + POOL tile is available for $199 and can be engraved with a name or message up to 50 characters. The tile will be sent to backers this summer with a replica placed on the future + POOL, permanently etching backers names on the world’s first water-filtering floating pool.